The faculty works in collaboration with the health care faculty within the institute and other institutes of Dow University of Health Sciences for research work. The faculty has published many research papers in impact factor and HEC-recognized journals. There is the active participation of faculty members in national & international Conferences. Here is the list of the last 3 years' faculty publications.

• Imran, T.; Ahmed, R R.; Streimikiene, D.; Soomro, R.H.; Parmar, V.; Vveinhardt, J. (2019) Assessment of Entrepreneurial Traits and Small-Firm Performance with Entrepreneurial Orientation as a Mediating Factor. Sustainability 2019, 11, 5301.
• Bukhari, F.; Hussain, S.; Ahmed, R.R.; Streimikiene, D.; Soomro, R.H.; Channar, Z.A. Motives and Role of Religiosity towards Consumer Purchase Behavior in Western Imported Food Products. Sustainability 2020, 12, 356.
• Yawar T Soomro, R H.; Rashid, S. (2019) "The Mediating Role of Organizational Cynicism in Causing Work Alienation in Higher Educational Institutions. Journal of Business Strategies.
• Streimikiene, Quraishi J,; Soomro, R.H.; Ahmed, R.R; Vveinhardt, J. Gurellia Marketing Trends for Sustainable Solutions: Evidence From SEM Based Multivariate and Conditional Process Approaches. Business Management and Economics 2019, 11, 5301.
• Ahmed, R R ; Streimikiene, D.; Berchtold, G.; Vveinhardt, J.; Channar, Z.A.; Soomro, R.H. (2019) Effectiveness of Online Digital Media Advertising as A Strategic Tool for Building Brand Sustainability: Evidence from FMCGs and Services Sectors of Pakistan. Sustainability 2019, 11, 3436.